UX Design Award for zigzag

03.09.2025
Smila Gen 2

A UX Design Award for “Smila Gen 2” in the Product 2025 category goes to zigzag. Congratulations to Florian Dusch, Merz Academy graduate, and his agency zizag! zigzag received the award for the Smila Gen 2 digital medication dispenser.

The UX Design Award from the International Design Center Berlin (IDZ) honors the achievements of design teams that improve the customer experience and help drive positive change.

Jury Statement:
“As populations age and the demand for care increases, it becomes crucial to strictly adhere to prescribed medications in order to maintain health. This system supports caregivers by lightening their workload and ensuring that patients take the right medicines at the right times, thereby reducing errors. Designed for older adults, it’s accessible, intuitive and tailored to their needs.”

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German Brand Award 2025 for zigzag

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